Discovery Through Collaboration

Creative Direction: Sónia Teixeira Design and Animation Art Direction: Aisha Kareem Animation: Chalk Conceptualization, Creative Strategy and Creative Direction of a campaign (including video animation) to support regional marketing teams in the promotion of the collaboration between academia and corporate worlds.

What I did

Collaborated with the marketing team to help define the scope and direction of the campaign.

Defined the overall creative direction for the campaign.

Mentored and guided the in-house designer and external agency on the design and execution.

Japanese animation

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